Holcim launches its new group identity

09 July 2021

Holcim has launched its new group identity uniting all its market brands behind its purpose to build progress for people and the planet.

Jan Jenisch, CEO at Holcim, said: "Today marks a milestone for our company in our transformation to become the global leader in innovative and sustainable solutions. Our world is changing in many ways, with population growth, urbanisation and the climate challenge. We are determined to play our part to accelerate low-carbon and circular construction so that we build a net zero future and raise living standards for everyone. Our new Group identity sends a signal to the world that we are fully committed to building progress for people and the planet."

Holcim is home to some of the world’s most trusted brands in its sector, including ACC Ltd, Aggregate Industries, Ambuja Cements, Firestone Building Products, Geocycle, Holcim and Lafarge. All market brands are retaining their respective market identities and names.

With its new identity launch Holcim is reinforcing its focus on making cities greener and infrastructure smarter to improve living standards around the world, with the world’s broadest range of low carbon building materials.